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CFM Repeats On 100 Best Employers List Conkling Fiskum & McCormick (CFM) was listed last week for the sixth straight year as one of the 100 Best Employers in Oregon. It is the seventh time CFM has made the list produced by Oregon Business magazine.
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CFM Sponsors

Blazers' Ball Bounces into PBA Court It may be time for college basketball’s March Madness, but the Portland Business Alliance will be fielding a team from the NBA’s Portland Trail Blazers at its 7:30 a.m., March 17 breakfast forum.
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Managing Issues

Raising Your Voice
When business leaders are asked what characteristics they are looking for in potential employees, one of the most frequent responses is the ability to communicate effectively. When Americans are asked to list the things that they fear the most, the most popular answers are always snakes, the dark, high places and speaking in public. Obviously, there is a disconnect here. Comments (1)

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Consumer Currents

Reputation Game Changer
Once upon a time, Domino's pledged "pizza in 30 minutes." Now Domino's has launched an advertising campaign that admits its pizza tasted bad, but is now much improved. There could be a lesson here for Toyota.
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Measuring Minds

Facebook and Research: Match Made Through Social Media
Understanding Facebook’s advertising tools enables companies to conduct research among the difficult to reach 18-to-29 year old demographic group.
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All Eyes on Washington


September 03, 2009
Author: CFM Staff

The fate of several major issues – health care, climate change and immigration – hang in the balance this fall in the nation's capital. What happens or doesn't happen will shape the Oregon legislative agenda for sessions in 2010 and 2011.

 

In the last two years, economic recession has been the big elephant in the room, determining the shape and contours of public policy. Now Congress and its ability to act may become the fulcrum.

 

Following a noisy August full of townhall protests, members of Congress return to Washington with lowered expectations for health care reform, at least in the forms currently bouncing around in the Capitol. Attention seems to be turning more to how reforms, including to Medicare, will affect individual Americans. That has given rise to talk about a new layer of health care issues, ranging from delivery system changes to incentives to discourage over-utilization of care.

 

Amid a discussion about whether to write off GOP support for any compromise comes an op-ed by former New Jersey Senator Bill Bradley, a Democrat, who said the perfect political marriage would involve universal access tied to tort reform on malpractice lawsuits. Bradley's suggestion apparently has revived President Obama's original idea of a bipartisan reform package.

 

Trial lawyers, who are major backers of Democrats, fiercely oppose limitations on malpractice awards. However, Obama has signaled some willingness to explore ways, short of damage caps on lawsuits, to stem the cost of malpractice insurance and discourage what is called "defensive medicine."




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Whether you are a Marketing Manager, Public Affairs Pro, or just starting out in the business of Communications, our Tips & Trends section will give you tidbits of insight from yours truly at CFM.

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Crisis Communications

CFM's crisis communication services managed a tragic event at a private K-12 school and helped ensure that the unthinkable would not happen again..
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